CARE FERTILITY is a fully functional mobile application available in the United Kingdom. The app helps the patients looking for IVF services in interacting with the professionals, accessing their records, and necessary information regarding the treatment in a smooth, secure, and straightforward manner.
The Project
The Background
Problems with conceiving are much more common than one may realise. Around one in six couples experience some difficulty in achieving a pregnancy, but the good news is that our client can help almost 90% of them to achieve their dream of starting a family.
When one thinks about fertility treatment, IVF or in vitro fertilizations is probably the first thought. But there are many fertility treatment options available and CARE Fertility advises its clients on the best one according to their individual needs.
Problem Statement
Fertility issues are very intimate, and the treatment requires personal medical attention. Thus, our client wanted us to come up with a mobile application with a patient portal just like they have on their website. The application’s idea is to maintain information about the patient’s egg banks, messages from clinic, clinic visits, and medical history.
IVF seeking patients who use this application can access their CARE records, keep in touch with the fertility team, and virtually map their whole treatment. This allows CARE fertility to stay ahead in client satisfaction and emerge as the UK’s leading fertility clinic group for IVF treatment.
The client wished to incorporate our experience with their ideology and build a secure feature-rich mobile application that is responsive and easy to use. That is precisely what we did!
Project Goals
Digitalize Patient Journey:
Develop a user-friendly mobile app to simplify and enhance the IVF patient experience, from initial consultation to treatment completion.
Enhance Patient Communication:
Implement a notification system to keep patients informed about important updates, such as appointment reminders, test results, and treatment milestones.
Optimize Treatment Planning:
Leverage data-driven insights to personalize treatment plans and improve patient outcomes.
Ensure Data Security and Privacy:
Prioritize data protection by implementing strong security measures to safeguard patient information.
Process
Design Phase
and the criteria and selection of egg bank. Discuss: Our designers and developers worked closely with the client on every feature and provided product builds on adding new ones. Create: The client came up with some basic web responsive designs that were being employed on their current website. So, we were concerned about the creation of the app. We followed the standard Material User Interface for the application designs and worked around the existing ones. Key Challenge: The client was not ready with the APIs needed for creating the portal, and we had to wait initial two weeks to get the related APIs. Yet we were able to meet our deadlines and deliver on time.
Development Phase
Once we were ready with the software design and the necessary APIs, we created the app's architecture in Native Script. We employed the TypeScript Approach for the architecture, and TSLint coding standards were followed along with the development. Following the standard practices helped us get the app up and running smoothly.
Value Delivered
The solution reached significant market traction in all 21 locations where CARE Fertility clinics are located. The application has been up and in use by the patients of the most skilled and experienced fertility practitioners in the country. With the application, the client has been able to provide value to its customers and enhance their Patient Portal Service capabilities. Our team at ISHIR successfully met all material business needs and further helped the client pivot towards platform enhancements.
The user-friendly interface helped get even the non-tech-savvy patients on board and was satisfied by the secure experience. Thus, CARE fertility saw steady adoption and usage.